Rebel Love Club

Rebel Love Club already had a beautifully crafted brand, designed by Loot Creative. The ask wasn’t to reinvent — but to expand. The founders needed a versatile suite of illustrations that could sit seamlessly within the existing brand while actively celebrating diversity across the wedding industry.

Package: Tending.

A person in a wheelchair wearing a purple hoodie and black and white striped sneakers, holding a person with purple curly hair who is giving a kiss on the cheek. The persons arms are around the person's shoulders, and they are sitting on a chair.

A cohesive collection of brand-aligned illustrations bursting with joy, movement, and representation. Designed to complement - not compete with - Rebel Love Club’s visual identity, the illustrations add depth, dynamism, and warmth across their branded touchpoints.

From life-sized cut-outs at wedding fairs to scroll-stopping social media assets, these illustrations bring Rebel Love’s inclusive ethos to life - boldly, playfully, and unapologetically.

Illustration as celebration.
Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

Illustration as celebration. Illustration as visibility.

View through a doorway into a decorated event space with a table of items and two women sitting behind it, surrounded by cut-out cartoon characters.

View through a doorway into a decorated event space with a table of items and two women sitting behind it, surrounded by cut-out cartoon characters.

A decorative cardboard cutout of a happy couple dressed in formal attire, holding a bottle of champagne, is placed indoors in a warmly lit venue with brick walls, wooden furniture, and hanging lights.

A decorative cardboard cutout of a happy couple dressed in formal attire, holding a bottle of champagne, is placed indoors in a warmly lit venue with brick walls, wooden furniture, and hanging lights.