Breaking Ground - The Essentials (Logo, colour palette, and core icons)

£950.00

Plant your roots, start growing. This package is perfect if you’re just starting out or need the branding basics to keep growing.

Why Breaking Ground matters:
A considered visual identity builds trust before you’ve even said a word, attracts the right people (and gently repels the wrong ones), and gives you the confidence to show up consistently across every touchpoint. When your foundations are solid, decision-making becomes easier, marketing feels lighter, and growth feels intentional rather than accidental. This is where your business stops feeling like an idea… and starts feeling real.

Logo, colour palette, and core icons - the essentials to give your brand a solid foundation and start attracting your people. The first seeds of your business growth are planted here.

Here’s what Breaking Ground includes:

  • Questionnaire & Briefing: I will delve into your values, positioning and tone.

  • Logo – your brand’s anchor, ready to show up anywhere.

  • Colour Palette – curated colors that make your brand instantly recognizable.

  • Typography – a font pairing that give your brand roots, even when your logo isn’t present. Typography can command recognition across socials, websites and more.

  • Core Icons & Graphics – up to 3 simple visual elements to make your brand feel alive!

  • Mini Brand Guidelines (PDF) – A ‘how to’ guide to use your brand assets correctly, so everything stays consistent and impactful.

  • Editable files: with your new guidelines and Canva files you’ll be able to create your own assets, and maintain an ever-green visual identity!

  • You’ll be able to give one round of edits within this package, to guide and course-correct after receiving Initial Creative Direction, any other rounds of edits beyond that will be charged at my hourly rate.

Timelines are dependent on workload and feedback swiftness - please allow 4-8 weeks for final deliverables.

£950 includes 1 round of edits (extra edits at hourly rate)

Plant your roots, start growing. This package is perfect if you’re just starting out or need the branding basics to keep growing.

Why Breaking Ground matters:
A considered visual identity builds trust before you’ve even said a word, attracts the right people (and gently repels the wrong ones), and gives you the confidence to show up consistently across every touchpoint. When your foundations are solid, decision-making becomes easier, marketing feels lighter, and growth feels intentional rather than accidental. This is where your business stops feeling like an idea… and starts feeling real.

Logo, colour palette, and core icons - the essentials to give your brand a solid foundation and start attracting your people. The first seeds of your business growth are planted here.

Here’s what Breaking Ground includes:

  • Questionnaire & Briefing: I will delve into your values, positioning and tone.

  • Logo – your brand’s anchor, ready to show up anywhere.

  • Colour Palette – curated colors that make your brand instantly recognizable.

  • Typography – a font pairing that give your brand roots, even when your logo isn’t present. Typography can command recognition across socials, websites and more.

  • Core Icons & Graphics – up to 3 simple visual elements to make your brand feel alive!

  • Mini Brand Guidelines (PDF) – A ‘how to’ guide to use your brand assets correctly, so everything stays consistent and impactful.

  • Editable files: with your new guidelines and Canva files you’ll be able to create your own assets, and maintain an ever-green visual identity!

  • You’ll be able to give one round of edits within this package, to guide and course-correct after receiving Initial Creative Direction, any other rounds of edits beyond that will be charged at my hourly rate.

Timelines are dependent on workload and feedback swiftness - please allow 4-8 weeks for final deliverables.

£950 includes 1 round of edits (extra edits at hourly rate)